by Becks Shepherd | Apr 28, 2022 | Communicating, Editorial, Importance of Blog, Marketing
The Oxford Dictionary defines the term ‘marketing’ as: “The activity of presenting, advertising and selling a company’s products or services in the best possible way.” And while that might be the case on paper – in reality? It’s so much more. Whether it’s...
by Emma Pyott | Mar 17, 2022 | Importance of Blog
The end of the business year is fast approaching and with it comes thoughts of planning for 2022/2023 and maybe reviewing progress to date and budgets. And, with the price of just about everything continuing to rise (think: fuel, energy and inflation levels) you may...
by Becks Shepherd | Sep 2, 2021 | Importance of Blog
A business blog is the gift that keeps on giving. Especially if it’s well written, updated regularly and jam-packed with the keywords your target audience is searching for. We say this because, ultimately, brilliantly written search engine optimised blogs help to...
by Emma Pyott | Apr 13, 2021 | Communicating, Importance of Blog, Newsletter
The start of the new financial year is a great time to set business goals and intentions for the year ahead. And according to the latest stats, SMEs should make online marketing their focus in 2021/22. Why? Well data suggests you can expect around 67% more leads...
by Emma Pyott | Feb 4, 2021 | Importance of Blog, Web Copy
So much happened in 2020 that there’s a good chance that your business website is now a little…well 2019! And we don’t just mean an absence of face masks or social distancing in your photography! The look, feel, and functionality of your website is important of...
by Emma Pyott | Nov 17, 2017 | Importance of Blog
Blogs are a fantastic way to showcase your expertise to customers and potential customers. Sitting on your website, they are a valuable SEO tool as search engines love fresh and unique content. But to get extra value from them why not issue a newsletter (not my...
